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Sunday, 16 January 2011

Intel Insider: Sandy Bridge Gets 1080p High Bitrate Streaming

In an attempt to ultimately raise its stock price, Intel is trying to shock and surprise investors by keeping details scarce on unannounced products. We saw the first example of this last year with Sandy Bridge. Intel was very late in disclosing architectural details, and it took a leak to even find out about Intel’s hardware transcode engine - arguably one of the biggest, tangible features of Sandy Bridge. I’m not a financial analyst nor do I have any influence on stock price, but this seems to be a strategy that ultimately won’t work. It’s not Apple’s withholding of information that results in its very healthy stock. If Intel wants to raise its share price it will ultimately have to do two things: 1) release killer technology, 2) put said technology to good use right away without waiting on its partners to do so.

We are seeing examples of this in the market already. Intel’s Wireless Display technology leverages Intel hardware with Intel developed software. Intel Insider, is another, more recent example.

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